Mike Filonczuk today announced the closure of his business, Hollywood Parts, and his new venture with industry heavyweight Profiles History: Hollywood P.R.I.M.E. (Production Resources International Management for Entertainment).  While details are sparse and the former company’s website is now gone, based on their own description, it looks like the event auction house is looking to move into territory and business models more akin to competitors like VIP Fan Auctions and Premiere Props (while Premiere Props has become more Profiles in History-like with their off-eBay event auctions with consignor material in recent years).  It will be interesting to see how it all plays out over the coming years, assuming Hollywood P.R.I.M.E. has more longevity than other efforts to branch out by both auction houses (such as the Hollywood Treasure cable television series, authentication efforts launched by Profiles years ago with the Dracula poster debacle, and Premiere Props and their own Movie Props DNA quietly launched and quickly abandoned last year). [Read more…]